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LotusLive is Picked Up by the Russell Convenience Store Chain

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It's a bit surprising that IBM is touting the LotusLive win for the Russell Convenience Store--but, I think it's revealing of a promising trend. After all, there is a great amount of detail about the choice of LotusLive, but what's missing in the press release is the size of the win. The square footage of a store is mentioned (1,200 ft), but not the number of stores: well, there are thirteen. This count would not rise to a press release from either Google or Microsoft, but it did with IBM.

It seems that IBM/Lotus is willing to compete hard, at any level, for a win, no matter how small or tucked away the prize. I would have blindly assumed that Google Apps for Business would have been the favored choice, so it's very, very instructive that LotusLive won. And, this is good news for systems integrators, as they are the ones who would have brought IBM/Lotus to the company. So, maybe IBM is really serious about leveraging the Business Partner channel for every win, at both ends of the scale.

 

 

Posted by Jack Dausman On 08/17/2011 |

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