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How to Read CRN for Next Years' Trends

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Want to peer into tomorrows IT data center? Don't bother winnowing through Digg.com for the exotic and the new. Read the buyers short list kept by resellers and consultants. CRN has published their 2008 Channel Champions, which will become the 2009 review guide of products and services that consulting resellers will be promoting for their clients. There are some surprises.

  • Collaboration Software has Microsoft on top, with the free version of Sharepoint being the tipping point to enable partners and clients to develop practices for Sharepoint. The surprise here, is that IBM/Lotus is only a point behind Microsoft (the score is 72.8 to 71.6). Not quite the spread many predicted, and I expect to see IBM/Lotus close the gap.
The #1 slot for "Partner Sales Expectations" is going for . . . Collaboration Software. Go figure. This category was given short shrift just a few years ago (after all, everyone already has e-mail, right?). Now, everyone sees money in the Collaboration framework.

  • Midrange Servers go to IBM, by a wide margin. Those AIX skills aren't losing any value.
  • MySQL did terribly. Sun is going to have to work hard to overcome significant obstacles.
  • Data and Information Management went to IBM. The big draw being the interoperability of DB2 to mix-and-match with different platforms.
Interestingly, there isn't a lot of overt mentions for Linux. Naturally, many of the HP, IBM servers can be expected to host a Linux distribution, and many products run on Linux, but where are the Linux providers? Right on top.

Cisco is leading a Linux charge with an Integrated Services Router (ISR) module: "The AXP consists of open, Linux-based Cisco ISR hardware modules for application development and hosting to support a tighter integration of the network and applications." Hm. Just how many of these Cisco units are in circulation? 4 million. Now, that's a lot of Linux boxes that need Linux developers.

I can't fight the urge to add a follow-up comment about far-reaching trends. The CRN collection is definitely about immediate needs, so it's probably not a good long-term career guide.Here's my top three IT technologies that every professional should be watching (and, absorbing):

  • Cloud computing
  • Open Source
  • Systems Integration
Seems like a "duh" compilations, doesn't it? These are very broad categories. What's strange to me, is that most of the enterprise IT professionals with whom I interact agree these are important points--but no one is doing anything in their career management to move closer to these three.

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